These days it seems like every person has an exciting idea. The business startup movement is growing and it is really driven by ideas that get people interested. We are presented with new information everyday and new connections are bound to be made for those looking to make them. With new ideas flooding in, how do we determine which ones are worthwhile? Being selective about ideas is as much of a skill as discovering them.
Feeling excited about an idea is a good starting point, and the trick is to preserve a sense of open skepticism so that you’re able to grow the idea rather than be stuck at the first sign of excitement. Rather than forcefully trying to sell the idea to yourself or others, let the idea speak for itself and see how it appears. Let the image reveal itself to you on its own terms and see where it takes you. Ideas have a non-linear nature, meaning they can be sporadic and unpredictable, the good ones anyway.
The spontaneity is due to the conscious mind’s limited bandwidth for processing big ideas. You might get excited upon encountering a piece, but you must be open to the vast possibilities that remain. Let the subconscious do its work by letting go of how you think your great idea is supposed to be like. When ideas hit me, I ask myself: how does it feel? And how could it help others? And I just plow my way forward, keeping my judgmental brain in check.